Bill Kelly

Bill Kelly

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With a distinguished career spanning over two decades in the water industry, Bill has consistently been at the forefront of innovation and success. As Senior Vice President of Business Development at Syrinix, he expertly reshaped strategies, fostering growth even in the face of challenges. His business development success helped in the sale of Syrinix to Badger Meter.

Bill also worked to make polluters pay for the damage that they caused to groundwater with SL Environmental Law Group. Bill acquired new clients in the water utility sector, representing states, municipalities, and water systems in pollution-related lawsuits.

His tenure as CEO at Lucid Energy marked a significant milestone, driving groundbreaking advancements in renewable hydropower technology.

During his role as President of Isle Utilities, Bill Kelly successfully spearheaded the expansion of North American operations, playing a pivotal role in steering innovation through the Technology Approval Group (TAG).

Bill is deeply passionate about supporting startup ventures, dedicating himself to empowering new companies in the water industry. His unwavering commitment to sustainable and impactful growth continues to define his illustrious career.

Why Water?

I’ve dedicated my career to the water industry because it’s a field that presents both immense challenges and incredible opportunities for meaningful impact. The path from innovation to commercial success is particularly arduous for water technology startups. Seeing these promising ventures struggle or even fail is not just disappointing; it’s a call to action for me.

That’s why I specialize in business development within this sector. My role involves more than just sales; it’s about crafting a compelling narrative for these startups. I help them articulate their unique value proposition in a way that resonates with customers’ specific pain points. By doing so, we can demonstrate the effectiveness of their solutions in a language that the market understands and appreciates.

The aim is to accelerate the sales cycle, thereby increasing the likelihood of these companies achieving commercial success. But for me, the work goes beyond mere transactions. I’m deeply passionate about nurturing these startups, providing them with the tools and strategies they need to not just survive but to thrive and grow sustainably.

My commitment to this cause has been a cornerstone of my career. I’m not just in the water industry to make a living; I’m here to make a difference. By empowering new ventures, we’re not only fostering innovation but also contributing to a more sustainable and equitable future.